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Lerocher New York

Lerocher is an independent lifestyle brand that creates premium eyewear for people who like striking shapes, colors, and patterns.


With vibrant and one-of-a-kind eyewear, Lerocher New York is a true boutique collection - personal, stylish and artful.


See it. Live it.



Lerocher New York aims to provide attractive, high-quality and functional eyewear.

We focus on the vibrancy and functionality of our product, the practicality of our frames for industry professionals, and the satisfaction of our customers.

Our business philosophy rests on designing lifestyle products.  Lerocher eyewear will make our customers feel comfortable, stylish, and spirited.

Lerocher New York
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